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BIG NEWS: Paddle acquires ProfitWell to "do it for you"

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Successful B2B subscription companies drive growth with ProfitWell.

Outcome-centered products that reduce churn, optimize pricing, and grow your subscription business end-to-end.
  • 24%
    Average increase in customer win-back and recovery rate.
  • 34%
    Average ARPU growth through monetization optimization with Price Intelligently.
  • 5.3
    Number of minutes it takes to hook up to ProfitWell (seriously, even with Zuora).
Used by B2B subscription companies that value accurate reporting and intelligent growth
  • Big Commerce
  • Canva
  • Clickfunnels
  • Madwire
  • Thryv
  • Siemens
  • Autodesk
  • Appfolio
  • Zenefits
  • Chartbeat
  • Notion
  • Hubspot
  • Salesloft
  • Cloudbees


Secure, reliable, and accurate subscription reporting - all for free.

We provide comprehensive subscription reporting and analytics to help you understand where you’re great and where you’re not.

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  • Revenue Reporting

    High level and granular reporting on all aspects of MRR - upgrades, downgrades, new, churn, etc.

  • Detailed Unit Economics

    Trend unit economics like ARPU and LTV over time, by plan, and against enriched customer data.

  • Retention and Cohorts

    Break down your churn by category and track your retention over time, by plan, and 30+ other factors.

  • Engagement and Active Usage

    Understand how ARPU, LTV, and other unit economics correlate with engagement and active usage.

  • Deep Segmentation

    All of your customers are enriched with Full Contact and Clearbit data, allowing you to segment to your heart's content

  • Intelligent Benchmarks

    Compare your metrics to comparable companies at similar stages to see where you're great (and where you need to focus).


companies in over 100+ countries are growing their businesses with ProfitWell

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We think about B2B subscriptions more than anyone else out there.
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Dedicated subscription expertise each step of the way

Our group of subscription economists are on call for any and all subscription growth questions, especially in the world of B2B - from acquisition and pricing to retention and engagement. We've seen it all.

Schedule some time

We know B2B Subscriptions.

We study subscription businesses more than anyone on the planet. We then publish those findings and bake them into our products so we can all learn together.

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Ready to get started with real-time,
accurate subscription reporting?
Check out ProfitWell Metrics for free.

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